Why is article marketing so important?

Why is article marketing so important?

If you've ever researched online marketing, then you have heard about article marketing. Perhaps you are even intrigued by the idea ... after all, any free marketing method is worth checking out, right? But does article marketing really deliver for financial professionals?

Yes, it does!

Article marketing delivers both long-term and short-term benefits that can rapidly increase your income and exposure. In addition, writing articles can help position you as an expert in your field, gain valuable targeted traffic for your website, and grow your email newsletter list.

Article marketing is not entirely free, however.

While you don't need to spend cash, you will need to invest your valuable time, energy, and knowledge to make it work effectively. The payoff for that investment, though, will be increased traffic to your website this year, and for many years to come.

Each article you write provides a backlink to your site plus a traffic referral for any internet reader exposed to your blog.

Your network of articles is out there working for you 24 hours a day, seven days a week, and often increasing exponentially daily and weekly until you have a powerful traffic network working for you. It really is a simple strategy. Want more traffic? Create more articles!

To brand yourself, you will need to focus on quantity, quality and consistency. (The Financial Library can help with that!)

You need to regularly create new quality articles and continually promote both your new and old content. Keep your name and expertise front and centre for your clients and prospective clients through consistent article marketing.

The consistency and quality of your articles will ensure you are the first person they consider when requiring expert financial services.

Whether you are looking for more traffic, more clients, or more recognition, article marketing really can be the most effective online marketing strategy you employ as a financial professional.


Don't have time to write your own articles? We have the solution!

Subscribe to the Financial Library for immediate access to over 400 professionally written, fully compliant articles that you can share online with your clients, and badge as your own.

You will save so much time and effort! Start today

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